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How Keune Haircosmetics expanded training into 21 languages using Easygenerator

How Keune Haircosmetics expanded training into 21 languages using Easygenerator

Keune scaled its global training with Easygenerator, shifting from a lengthy translation process to creating localized e-learning quickly and in-house.
Keune Haircosmetics
Keune Haircosmetics
Keune Haircosmetics
Industry
Beauty
Employees
900
Headquarters
Soest, the Netherlands

Introduction

Keune Haircosmetics, a family-owned company with a century-long legacy, is an international haircare brand active in over 90 countries. Nancy Simpson, Global Educator at Keune, plays a key role in expanding the company’s training outreach. She creates and manages training for hair stylists, salon owners, and distributors worldwide.

Challenge

Before adopting Easygenerator, Keune’s training team had a complex process for localizing e-learning courses. They created learning content in XLIFF files and sent them to an external translation platform, where each sentence was translated individually. After each translation, the files had to be re-imported back into the course, checked for errors, and adjusted for formatting—repeating this process several times to get everything right. It typically took weeks to publish content. Nancy recalls that it was very inefficient, and that every translation was a back-and-forth process.

Solution

Keune adopted Easygenerator to simplify course creation and translation. The platform’s user-friendly design lets Nancy quickly build courses, while the auto-translation feature makes localizing content simpler and more efficient. Keune now uses Easygenerator to share learning content in 21 languages. To ensure accuracy, 20 native speakers from Keune’s global partners review the translations—one for each language. They can easily log in as co-authors, edit the content, and share the localized course with their teams directly on the platform.

Result
500 courses
created

In the first year with Easygenerator, Keune expanded its courses from five to 21 languages. They created nearly 500 training modules covering the full spectrum of Keune’s product lines. This way, stylists, salon owners, and distributors can stay updated on Keune’s products, techniques, and styling tips. Nancy highlights that Easygenerator’s simplicity has been a game-changer. Previously, it took weeks to translate and publish a single course. Now, the team can translate and upload a course in days. Occasionally, Nancy uses the PowerPoint-to-course conversion feature to repurpose existing resources, allowing her to meet deadlines much more easily.

How Keune Haircosmetics did it

To roll out Easygenerator, Keune first set up 20 co-authors from its regional teams who could log into the platform to review and edit the translated content. Next, they introduced the platform through demos and onboarding sessions. This approach allowed each region to fine-tune training content directly, creating a faster, more efficient process across global offices. Today, the company has over 500 courses in 21 languages that are continuously updated. Thanks to this strategy shift, Keune’s customers and business partners worldwide always have the latest information on products and techniques. In 2024, the company won the Silver Award for “Best Learning Technologies Project – Commercial Sector – International” at Learning Technologies in London for its Online Keune Academy project.

Nancy Simpson
Global Educator
"In our first year with Easygenerator, we expanded our training from five to 21 languages."
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