Introduction
Danone is a large multinational company with employees in 55 countries. Given the diversity of languages, cultures, and products, there are a variety of different learning needs across these various locations. Frédéric Hebert, Head of Digital Learning at Danone, is responsible for ensuring that all employees get the proper training. Frédéric must provide tools to employees that allow them to develop both personally and professionally. To fulfill all learning needs and provide the proper training, he had to find an innovative way to generate learning content.
Challenge
Frédéric knew that in order to meet all learning needs at the right speed, a change was necessary. Traditionally, Danone used a variety of methods to provide training to their employees. Like many companies, they used external vendors to develop their content. They quickly came to see, however, that this was both expensive and slow. For some learning needs, Danone also empowered their L&D experts. But with a small team, it became difficult to keep up with the demand. Frédéric recognized that the best way to meet all learning needs was to create a culture where employees could share their knowledge and create e-learning content themselves. But with the complex authoring tools Danone already had in place, this would not be possible. So, Frédéric searched for a zero learning-curve authoring solution that allowed any employee to create e-learning content independently.
Solution
Frédéric discovered Easygenerator and decided to test the tool during an initial 6-month pilot. He wanted to be sure employees could become the creators of their own learning content. Frédéric quickly saw success over the 6-month period with almost 100 authors using the tool to create e-learning. Employees found that they could quickly create learning content on the fly without having to work with L&D, instructional designers, or third-party vendors. Content could also be maintained and updated more efficiently by allowing the employees to own the process. Best of all, the quality did not suffer. To ensure they had confidence in creating content independently, authors were given onboarding and training sessions with tips and best practices to set them up for success.
Result
1000 new authors in 2 years
After implementing Easygenerator, Danone has over 1,000 authors in more than 30 countries. One of the biggest goals and results Frédéric has achieved is building a knowledge-sharing culture. Now, local teams can produce and maintain content entirely independently and employees can leverage each other’s knowledge. By bringing the content creation in-house, e-learning resources can also be produced and updated at a fraction of the cost.
How Danone did it
Once Frédéric found Easygenerator, he tested tool during a 6-month pilot to get buy-in from key stakeholders at Danone’s headquarters in Paris, France. During that period, Easygenerator onboarded employees in small groups, so they all knew how to get the most out of the tool. Within those 6 months, almost 100 authors adopted Easygenerator. After the successful onboarding period in France, it was easy to convince stakeholders in other countries, and Danone started to use Easygenerator globally. As soon as Easygenerator was implemented company-wide, Frédéric started a Workplace by Facebook group that Danone employees can join. The group got lots of new visitors every week, and people joining could follow users and like content. Through this group, employees found out they could participate in Danone’s knowledge sharing culture and start using Easygenerator. Now, 2 years after adopting Easygenerator, Danone has more than 1,000 authors in 55 countries.
Danone’s progress with Easygenerator
See how Danone has increased their output with Easygenerator:
